Rally Social Room

ZGM Modern Marketing Partners

Client - Rally Social Room

Creative Director - Kurt Beaudoin
Copy Director - Ryan Kenny
Art Director - Nicola Pringle
Art Director - Brooke Langmaid
Account Director - Salina Halabi
Account Manager - Sophie McMillan
Account Coordinator - Sofiya Timoshchenko
Partner - Ric Williams
Production Director - Dave Falconer

Rally Social Room is a new bar concept targeted at 18-24 year olds—combining party with ping pong. From blocks away on Whyte Ave, neons spelling RALLY drew people to the building—where they then saw a custom neon animation that brought Rally’s ping pong concept to life.

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