Distinction

HDA Apparel

ZGM Modern Marketing Partners

Client - Hockey Diversity Alliance

Partner - Mario Amantea
Account Director - Ben Archer
Account Manager - Kirstin Webster
Creative Director - Kurt Beaudoin
Art Director - Nicola Pringle
Copy Writer - Ryan Kenny
Photography - Daniel Wood

Hockey Diversity Alliance exists to eradicate racism and intolerance in hockey – and inspire a new and diverse generation of hockey players and fans. To represent their mission and message, we took a high contrast, high fashion approach to photography that represented a diverse cross-section of models and athletes.

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