Client - Chamber of Commerce

The Edmonton Chamber of Commerce approached us to help them reflect the vision of their new leadership team with a brand that balanced professionalism and fresh energy. To achieve this, we designed a sophisticated yet vibrant brand system, emphasizing flexibility and cohesion across all platforms. The system includes a modernized logo, dynamic typography, a refined colour palette, and adaptable design elements, ensuring consistency while allowing creativity. This refreshed identity not only highlights the Chamber’s commitment to revitalization but also empowers them to communicate effectively with Edmonton’s diverse business community.