Judges : ACE Awards

Judges

Arrabelle Stavroff

Copy Director, Lululemon

Arrabelle is a Copy Director at lululemon, where she oversees and directs copy and conceptual thinking for Global campaigns. Having worked agency and client-side, she has experience across non-profits, tourism, pharmaceutical, food & beverage, athletic apparel, technology, and automotive brands. She’s won national and international awards, including Cleo Awards, Marketing Awards, Applied Arts, and Communication Arts. Her goal is always an inspired team and ideas that push the creative limits of the brief.

Marcelo Hong

Design Director, Leo Burnett

With over twelve years of experience, Marcelo is a designer specialized in brand identities, editorial, packaging, and environmental design. His work combines innovative ideas with meticulous craft across a wide range of clients within the corporate, cultural, and non-profit sectors. Marcelo’s body of work has been recognized and awarded both nationally and internationally by the Type Directors Club of New York (TDC/NY), the One Show, Communication Arts, the Advertising and Design Club of Canada (ADCC), Applied Arts, the Association of Registered Graphic Designers (RGD), and Marketing Awards, among others.

Carlos Moreno

Co-Founder, Broken Heart Love Affair

Carlos Moreno is one of the most successful creative directors in Canada. Under his leadership, Cossette was named Canadian “Agency of the Year” by Strategy Magazine in 2016, 2017 and 2018. He brought the same honour to BBDO in 2011. In both cases, firsts for the agencies. As an art director, he was twice included in the Top Ten list globally by The Gunn Report. A native of Guatemala, Carlos was named as one the most Influential Hispanics in Canada by the Hispanic Chamber of Commerce. He has worked as an art director and creative director in Toronto and New York for such agencies as McCann, Saatchi and Downtown Partners DDB. Carlos has worked on a variety of blue chip accounts, including McDonalds, General Mills and SickKids, Budweiser, bud light to name a few.

Currently Carlos is the Co-Founder of Broken Heart Love Affair. Where he Inspires blue chip brands to take advantage of creativity.

Scot Keith

Founder / Co President, 123 West

Scot has over 29 years of marketing, advertising and design experience, leading brands and agencies in both Toronto and Vancouver. He’s won 500+ international and national creative and effectiveness awards including Cannes Lions, One Show Pencils, D&AD Pencils, Clios, London International Awards, Communication Arts, Cassies, CMA’s, Marketing, ADCC and Applied Arts. Scot also been a keynote speaker twice at the Cannes International Festival of Creativity. As one of the co-founders and CEO of 123west, Scot has helped create one of the most unique and talked about marketing strategy, design and advertising agencies in the country.