Need a New Job? GoAuto Recruitment Series
Urban Video Inc
UofA – Leading with Purpose
Geffen Media Inc.
Client - Go Auto
GoAuto was rapidly expanding pre-covid and they wanted a creative pre-roll campaign to help them attract millennials to work at GoAuto. We needed to come up with something that would entertain, surprise and leave an impression about the culture and opportunities at GoAuto. It was important to the client that we had longer versions that listed all the GoAuto perks and that each video was specific to a certain job position. We came up with the snarky Need a Job recruitment campaign and it finally hit the ground running when hiring picked back up last year.
Client - University of Alberta
Every generation is called upon to build a university poised to tackle the challenges of today and tomorrow. With that in mind, the University of Alberta sought a brand story video that catalyzed its new brand promise—Leading with Purpose—while showcasing inspirational students and faculty in a non-traditional way.